|Listener & Content Intelligence|
Using census-based, real-time data from the NextRadio app, Dial Report provides a true picture of who’s listening, what they’re doing and how deeply they’re engaged at any point in a radio broadcast.
With Dial Report Listener and Intelligence and Content Intelligence, you can gather deeper insights about a radio audience such as: What content is working – and what makes listeners turn away? When are listeners most engaged? And where, exactly, can you find people most likely to engage with a particular artist’s music or spoken word entertainment?
Rolled-up data from our robust analytics sets inform and enhance industry measurement currencies, though Dial Report offers some key differences: