Indianapolis, IN. – October 13, 2015 – NextRadio and College Broadcasters, Inc. (CBI) are pleased to announce the winners of the College Radio Spot Contest. Thomas Baker III, a freshman at Lincoln College in Lincoln, Illinois won first place in the contest with his creative radio spot entitled, Data Pigs. The radio spot is featured in the fourth flight of the NextRadio National Awareness Campaign which started October 1 and runs through December 31, 2015.
The NextRadio National Awareness Campaign was launched in February 2015 to promote the activation of FM chips within all smartphones and NextRadio. This is an industry-wide marketing effort, supported by the National Association of Broadcasters (NAB).
The college contest winning radio spot, Data Pigs, calls out the music streaming apps that use a massive amount of consumers’ data. The radio spot features NextRadio as the solution to saving consumers’ data and battery life while enjoying local FM radio on their smartphones. In addition to the radio spot being included in the fourth flight of the campaign, Thomas will receive a trip to CBI’s National Student Electronic Media Convention (NSEMC) taking place October 22 – 24, 2015. NextRadio has provided Thomas’ registration, flight and two night hotel stay.
“The final entries were incredible; the level of talent coming from the universities was extraordinary. I was extremely impressed with Thomas’ clever spot. The approach and messaging really stood out and should get consumers to pay attention and take action if their carrier doesn’t offer NextRadio,” said Jeff Schmidt, SVP of Professional Development, Radio Advertising Bureau.
Tayler Shaindlin, a senior at Central Washington University in Ellensburg, Washington won second place with the radio spot, In the Park. Tayler received a registration to NSEMC and one night hotel stay during the conference. Ryan Flannery, a senior at Seton Hall University, South Orange, New Jersey came in third place with the radio spot, How You Listen is Done. Ryan received a registration to NSEMC courtesy of NextRadio.
“CBI is always happy to offer the great talent in the student radio world a platform to showcase their abilities,” said Greg Weston, President of CBI. “The creativity of today’s students was evident in the many entries submitted. Congratulations to Thomas and the other winners. I look forward to seeing them next week in Minneapolis.”
About TagStation, LLC and NextRadio®
TagStation, LLC is a wholly owned subsidiary of Emmis Communications Corporation. TagStation, LLC has developed the TagStation® service to provide radio stations with artist and title information and unique interactivity with listeners. With partial funding from NAB Labs, TagStation also developed the NextRadio® hybrid radio smartphone app which uses TagStation® cloud services to provide a rich FM radio listening experience on smartphones and tablets by combining the devices’ built-in FM tuner and the internet. Founded in 2013, TagStation, LLC is headquartered in Indianapolis, IN with offices in Indianapolis and Chicago, IL. For more information, about TagStation®, visit TagStation.com. For more information about NextRadio®, visit NextRadioApp.com.
CBI is a member-driven organization serving students and advisers of college and high school electronic media outlets. Through events, programs and a network of expertise, we provide our members with educational and professional development opportunities and facilitate advocacy. CBI currently represents more than 200 active radio and television member stations. For more information about CBI, visit www.askcbi.org.
About National Student Electronic Media Convention
The National Student Electronic Media Convention is America’s top convention dedicated to the interests of student radio stations, TV/video outlets, and webcasters. The convention features breakout sessions led by advisers and media professionals, student-led roundtables, and networking opportunities. Among the highlights of this year’s NSEMC will be a pre-convention workshop for new and newer advisers, the presentation of the National Student Production Awards, and a keynote address by new media content strategist Clinton Forry. More information on the NSEMC can be found at www.askcbi.org/minneapolis.