Indianapolis, IN. – March 20, 2017. Colombia joins Mexico and Peru as the next Latin America country where consumers can tune to their favorite local FM radio stations using the NextRadio app. The app was turned on in the Google Play Store on March 15th and now works on all compatible phones.
Continued expansion of the NextRadio app in Latin America is a natural fit since the smartphone market is rapidly growing and almost all phones sold in Colombia for 2016 were Android. Later this year, additional expansion is planned to cover more Latin American countries by offering NextRadio within the Google Play Store in Brazil and Argentina.
“We continue to focus our efforts on working with handset makers to turn on the FM Chip and since most have said yes to US phones, it is an easier transition to ask for LATAM activation. We see a big opportunity to serve the broadcast community with rich data insights into their radio listeners which can, in turn, be offered to their advertisers,” said Paul Brenner, President of TagStation, the power behind NextRadio.
The NextRadio app lets you experience FM radio on your smartphone in a brand new way. Get a real-time view of what’s playing on-air and interact live with your favorite local radio stations. Real FM radio is now in your smartphone so you can listen wherever you go.